Advertising ChallengesAdvertising supply challenges are impacting revenue visibility and profitability, leading to a downgrade of Ibotta's shares from Buy to Neutral.
Financial PerformanceThe stock has dropped significantly due to Q4 results and Q1 outlook falling below management's guidance and Street estimates.
Sales ChallengesSales execution fell short of expectations, mainly due to changes within Ibotta’s sales organization, resulting in inconsistent account coverage and less-effective account handoffs.