Marketing And EngagementThe launch of Travel Shops facilitates social-media influencers to create and share their curated travel recommendations with shoppable links, helping influencers earn commission and advertisers find the right target audience for promotions.
Product InnovationExpedia announced the launch of 'Romie', an AI assistant designed to serve as a 'travel agent, concierge and personal assistant, all in one'.
Strategic PartnershipsExpedia B2B is benefiting from the recovery of China Outbound travel through an inventory partnership with Trip.com.