Record Revenue and Growth Across Segments
Kits Eyecare achieved record revenue of $46.6 million, up 34% year-over-year. All four key segments grew over 30%, with glasses revenues growing 46%, contact lens revenues growing 32%, Canada growing 35%, and the U.S.A. growing 33%.
Significant Margin Improvement
Gross profit grew over 53% year-over-year, reaching $17.1 million. The gross margin expanded by 460 basis points to 36.7%, up from 32.1% in Q1 last year.
Strong Customer Acquisition and Retention
Kits welcomed over 95,000 new customers, a 28% increase year-over-year, with 62% of total revenue coming from returning customers. The Kits Autoship program contributed almost $6 million in revenue, up 11% year-over-year.
Successful Expansion of Premium Products
Revenue from premium upgrades grew nearly 60% year-over-year, with margins remaining healthy. The premium lens category now accounts for approximately 40% of total glasses revenue.
Operational Efficiency Gains
Fulfillment expense as a percentage of revenue improved to 10.9% from 11.9% last year. Marketing expense was 13.5% of revenue, with general and administrative expenses decreasing from 6.9% to 6.3% of revenue.