Cost StructurePeloton has reworked its cost structure, taking $600M in costs out and ending FY24 with $1.7B in operating costs, with an estimate to end FY25 with $1.25B in operating costs.
Market LeadershipPeloton is the clear leader in the connected fitness industry, with a 6M loyal member base that has a high-margin recurring revenue stream.
New PartnershipsPeloton's new Costco partnership drove more Bike+ sales than any other third-party retail partner, highlighting the benefit of expanded sales channels.