Brand HealthLevi's brand health remains intact, with growth ahead of the global denim market, and key growth drivers including looser pant fits and a broadened lifestyle assortment.
Financial PerformanceLevi's competitive positioning is strong, with record high gross margins of 60% driven by DTC premiumization, global expansion, and culturally relevant marketing and product newness.
Sales MomentumMomentum continued into the first quarter trends, as a robust holiday season drove growth across direct-to-consumer and wholesale channels.