Advertising And MonetizationMeta's Reels extended its lead as the short form platform which advertisers would most prefer to advertise on through '25.
AI And InnovationMeta unveiled a tidal wave of AI and metaverse innovations that will increase user engagement, improve the success of advertisers, inspire more developers to build on the platform, and expand Meta’s universe.
Market Position And GrowthMeta remains the top pick across the Internet sector with a reiterated Buy rating and engagement continues to improve, newer monetization tools launch, and efficiencies continue.