Positive GMV Growth
eBay's gross merchandise volume grew by over 1% to $18.3 billion, marking the second straight quarter of positive GMV growth.
Revenue Increase
Revenue increased by more than 3% to $2.58 billion, with non-GAAP operating income growing by 6% and non-GAAP earnings per share increasing by 16% to $1.19.
Focus Category Success
Focus category GMV grew by nearly 5% in Q3, driven by momentum in motors, parts and accessories, collectibles, refurbished, and luxury fashion categories.
AI and Innovation
eBay's AI initiatives, including the launch of the second generation of Lilium series of large language models, have led to improved listing descriptions and pricing predictions, generating several billion dollars of cumulative GMV.
Advertising Growth
First-party advertising grew 14%, and total ad revenue grew 11% to $408 million, representing over 2.2% penetration of GMV.
C2C Initiative in the U.K.
Significant enhancements were rolled out in the U.K. for preowned apparel categories, leading to a double-digit improvement in C2C GMV growth.
Increased Active Buyers
Active buyers grew nearly 1% to $133 million in Q3, driven by strategic initiatives and marketing campaigns.