Company DescriptionCalifornia-based Electronic Arts provides digital interactive entertainment. It develops and delivers games, content, and online services for Internet-connected consoles, mobile devices, and personal computers.
How the Company Makes MoneyElectronic Arts generates revenue primarily through the sale of video games and related content across various platforms, including consoles, PCs, and mobile devices. The company makes money through three key revenue streams: game sales, live services, and subscription services. Game sales include initial purchases of full games, which can be physical or digital. Live services encompass in-game purchases, downloadable content (DLC), and microtransactions, where players buy virtual goods or enhancements to improve their gaming experience. Subscription services, such as EA Play, offer access to a library of games and early trials for a monthly or annual fee. Additionally, EA benefits from strategic partnerships with major technology companies and sports leagues, which enhance its game offerings and extend its market reach.