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Columbia Sportswear Company (COLM)
NASDAQ:COLM

Columbia Sportswear (COLM) AI Stock Analysis

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COColumbia Sportswear
(NASDAQ:COLM)
71Outperform
Columbia Sportswear's overall stock score reflects strong financial stability and positive international growth, counterbalanced by challenges in the U.S. market and declining net sales. The company's sound cash flow supports continued operations and investments, while the valuation and moderate technical indicators suggest a balanced outlook. Investors should monitor profitability trends and market conditions closely.
Positive Factors
Product Innovation
Early reception to elevation in upcoming product innovation and planned marketing refresh has been encouraging, particularly among strategic wholesale partners in N. America.
Strategic Growth Plans
The company announced a multi-year 'Accelerate' strategy aimed at energizing growth for its largest brand, Columbia, particularly in North America.
Negative Factors
Market Challenges
Competitive pressures across footwear and apparel continue at the same time inflationary costs in SG&A are rising.

Columbia Sportswear (COLM) vs. S&P 500 (SPY)

Columbia Sportswear Business Overview & Revenue Model

Company DescriptionColumbia Sportswear Co. engages in designing, sourcing, marketing, and distributing outdoor and active lifestyle apparel, footwear, accessories, and equipment. It operates through the following geographical segments: the United States; Latin America and Asia Pacific; Europe, Middle East, and Africa; and Canada. The company was founded by Paul Lamfrom and Marie Lamfrom in 1938 and is headquartered in Portland, OR.
How the Company Makes MoneyColumbia Sportswear generates revenue primarily through the sale of its products across various distribution channels, including wholesale, direct-to-consumer (DTC) through owned retail stores and e-commerce platforms, and licensing agreements. The wholesale channel involves selling products to independent distributors, specialty outdoor and sporting goods stores, department store chains, and international distributors. The DTC segment allows Columbia to engage directly with customers via physical retail locations and online sales, enhancing brand loyalty and customer experience. Additionally, the company benefits from strategic partnerships and collaborations that expand its product offerings and market reach. Key factors such as seasonal demand, product innovation, and brand strength significantly influence its earnings.

Columbia Sportswear Financial Statement Overview

Summary
Columbia Sportswear demonstrates strong financial stability with a low debt burden and healthy equity levels. While the company faces challenges with declining revenue and profit margins, its cash flow remains robust, supporting ongoing operations and investment. The financial position is sound, though monitoring profitability trends is essential for sustained growth.
Income Statement
72
Positive
Columbia Sportswear shows a stable gross profit margin around 50%, indicating efficient cost management. However, the net profit margin has decreased from 7.21% in 2023 to 6.63% in 2024, reflecting increased operational costs or other expenses. Revenue growth is volatile, with a slight decline of 3.4% in 2024 after a 0.67% increase in 2023. EBIT and EBITDA margins have also reduced, signaling pressure on operational profitability.
Balance Sheet
78
Positive
The company maintains a healthy debt-to-equity ratio of 0.25 in 2024, indicating low leverage and financial stability. The equity ratio is strong at 59.84%, reflecting a robust equity base. However, the return on equity has decreased from 12.97% in 2023 to 12.54% in 2024, suggesting slightly reduced efficiency in generating profits from shareholders' equity.
Cash Flow
75
Positive
Columbia Sportswear has a strong free cash flow, though it decreased by 25.88% in 2024. The operating cash flow to net income ratio of 2.20 shows effective conversion of net income into cash. The free cash flow to net income ratio is also favorable at 1.93, indicating solid cash generation relative to net income.
Breakdown
Dec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income StatementTotal Revenue
3.37B3.49B3.46B3.13B2.50B
Gross Profit
1.69B1.73B1.71B1.61B1.22B
EBIT
270.74M310.28M393.10M450.50M137.05M
EBITDA
270.74M462.34M546.90M566.08M283.65M
Net Income Common Stockholders
223.27M251.40M311.44M354.11M108.01M
Balance SheetCash, Cash Equivalents and Short-Term Investments
815.48M764.50M430.96M894.55M791.95M
Total Assets
2.98B2.94B3.05B3.07B2.84B
Total Debt
449.19M407.86M379.31M385.10M418.65M
Net Debt
-82.68M57.54M-50.93M-378.31M-372.08M
Total Liabilities
1.20B1.00B1.12B1.08B1.00B
Stockholders Equity
1.78B1.94B1.94B1.99B1.83B
Cash FlowFree Cash Flow
431.24M581.69M-83.71M319.66M247.32M
Operating Cash Flow
491.04M636.30M-25.24M354.41M276.08M
Investing Cash Flow
87.33M-461.82M72.74M-163.75M-27.17M
Financing Cash Flow
-386.24M-254.79M-360.83M-210.89M-151.70M

Columbia Sportswear Technical Analysis

Technical Analysis Sentiment
Negative
Last Price83.24
Price Trends
50DMA
85.65
Negative
100DMA
84.50
Negative
200DMA
82.60
Positive
Market Momentum
MACD
0.49
Positive
RSI
41.46
Neutral
STOCH
10.70
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For COLM, the sentiment is Negative. The current price of 83.24 is below the 20-day moving average (MA) of 85.37, below the 50-day MA of 85.65, and above the 200-day MA of 82.60, indicating a neutral trend. The MACD of 0.49 indicates Positive momentum. The RSI at 41.46 is Neutral, neither overbought nor oversold. The STOCH value of 10.70 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for COLM.

Columbia Sportswear Risk Analysis

Columbia Sportswear disclosed 30 risk factors in its most recent earnings report. Columbia Sportswear reported the most risks in the “Production” category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Columbia Sportswear Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
RLRL
81
Outperform
$15.61B23.0427.57%1.23%5.23%24.63%
78
Outperform
$20.30B21.7135.81%19.40%32.70%
NKNKE
74
Outperform
$115.98B24.2234.81%1.93%-4.77%-5.99%
71
Outperform
$4.61B21.8112.54%1.43%-3.35%-6.09%
60
Neutral
$13.01B10.450.79%3.53%1.60%-22.47%
VFVFC
58
Neutral
$8.78B-27.21%1.48%-8.42%57.91%
UAUA
52
Neutral
$2.77B-6.76%-7.47%-131.70%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
COLM
Columbia Sportswear
83.24
4.00
5.05%
DECK
Deckers Outdoor
133.78
-18.22
-11.99%
NKE
Nike
77.32
-18.52
-19.32%
RL
Ralph Lauren
252.72
76.44
43.36%
UA
Under Armour
6.18
-2.04
-24.82%
VFC
VF
22.54
7.06
45.61%

Columbia Sportswear Earnings Call Summary

Earnings Call Date: Feb 4, 2025 | % Change Since: -3.05% | Next Earnings Date: Apr 24, 2025
Earnings Call Sentiment Neutral
The earnings call reflected a mix of positive and negative elements. While strong international growth and effective inventory management were highlighted, the decline in overall net sales and challenges in the U.S. market tempered optimism.
Highlights
International Growth
Strong performance in international markets with China net sales increasing by mid-teens percent and over 20% for the year in constant currency. Europe, Middle East, and Africa region net sales increased by 21%.
Inventory and Cost Management
Inventories were down 7%, and the Profit Improvement Program delivered $90 million in cost savings. Columbia exited the year with $815 million in cash and equivalents and no debt.
Fourth Quarter Performance
Fourth quarter net sales increased 3% year-over-year to $1.1 billion, with a gross margin expansion of 50 basis points to 51.1%.
Accelerate Growth Strategy
Introduction of the ACCELERATE Growth Strategy aimed at elevating the brand and attracting younger consumers.
Lowlights
Decline in Net Sales for 2024
Overall net sales for 2024 decreased 3% to $3.4 billion, reflecting challenging market conditions in North America.
Operating Margin and Earnings Decline
Operating margin contracted due to cost pressures, leading to a decline in earnings.
SOREL Brand Performance
SOREL net sales decreased 16%, driven by lower wholesale and DTC sales.
U.S. Market Challenges
U.S. net sales decreased 1%, with U.S. wholesale business declining low-single-digit percent.
Company Guidance
During the Columbia Sportswear Fourth Quarter 2024 Financial Results Conference Call, the company provided guidance for the fiscal year 2025. They anticipate modest net sales growth of 1% to 3%, with a 140 basis point headwind due to foreign currency fluctuations. The company expects gross margin to expand by 80 basis points to approximately 51%, driven by improved inventory positions and favorable input costs. However, SG&A expenses are projected to increase, partly due to demand creation investments, resulting in an operating margin outlook of 7.7% to 8.3%. Columbia Sportswear plans to increase its targeted demand creation spend to 6.5% of sales, up from 5.9% in 2024, to support its refreshed marketing strategy and brand activation efforts. The company also aims to achieve $125 million to $150 million in annual cost savings by 2026 through its Profit Improvement Program.

Columbia Sportswear Corporate Events

DividendsBusiness Operations and StrategyFinancial Disclosures
Columbia Sportswear Reports 2024 Financial Performance
Positive
Feb 4, 2025

On February 4, 2025, Columbia Sportswear announced its fourth quarter and full year 2024 financial results, highlighting a 3% increase in fourth quarter net sales to $1,096.6 million and a 21% rise in operating income. Despite a 3% decline in full-year net sales, the company sees potential growth in 2025, supported by inventory reduction efforts and strategic initiatives under its ACCELERATE Growth Strategy. The company also declared a quarterly cash dividend of $0.30 per share, emphasizing its commitment to returning value to shareholders.

Glossary
OutperformA stock rated as "Outperform" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock is likely to deliver higher returns compared to the average returns of other stocks in the same sector or market index. Investors might consider this stock a good buying opportunity.
NeutralA stock rated as "Neutral" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly attractive nor unattractive for investment. Investors may consider holding onto the stock, as it is not expected to either significantly outperform or underperform the market.
UnderperformA stock rated as "Underperform" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock may deliver lower returns compared to the average returns of other stocks in the same sector or market index. Investors might consider selling the stock or avoiding it as an investment.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.