Record Net Sales Achievement
Colgate-Palmolive achieved net sales of $20 billion in 2024, one year ahead of the strategic plan ambition.
Consistent Organic Sales Growth
The company delivered high-single-digit organic growth for the sixth consecutive year, with volume growth in every division and category.
Increased Advertising Spending
Advertising spending increased by 15% in 2024, following a 19% increase in 2023, leading to improved brand health.
Global Toothpaste Market Share Growth
Colgate-Palmolive achieved its third consecutive year of global toothpaste category value share growth.
Innovation Success
Incremental sales contribution from innovation rose by 45% from 2021 to 2024.
Earnings and Cash Flow Growth
Double-digit base earnings per share growth ahead of initial guidance, record operating cash and free cash flow, and record cash return to shareholders.