Market PositionBraze is a leader in the customer engagement market and is well positioned to continue taking share from legacy incumbents, with a leading-edge multi-channel marketing platform that is difficult to replicate.
Product InnovationAt its 2024 Forge Event, Braze unveiled a series of new product innovations that aim to help marketers craft and optimize one-to-one personalized experiences, showcasing its commitment to staying ahead of the competition.
Strategic InvestmentsBraze is making significant investments in its go-to-market strategy, including new account executives in key markets and regions, to drive higher bookings, increase customer stickiness, and enhance sales efficiency.