Brazil Refranchising Deal
Bloomin' Brands successfully refranchised its Brazil operations, retaining a 33% ownership with the potential to sell the remaining portion in 2028. This move de-risks the business model and provides a steady royalty stream.
Menu Simplification Efforts
The company plans to reduce menu items by 10% to 20% across all brands in 2025, which is expected to simplify operations and improve quality and guest satisfaction.
Successful Execution of Aussie 3-Course Promotion
The Aussie 3-Course promotion at Outback was a strong performer in 2024, driving guest engagement and providing a model for everyday value.
Organizational Restructuring for Efficiency
Bloomin' Brands implemented a new organizational structure to enhance decision-making speed and efficiency, including empowering brand presidents with more resources.
Ziosk Technology Implementation
The rollout of Ziosk technology at Outback is expected to be completed by April, offering features like pay at the table and enhancing guest satisfaction.