Record-Breaking Year for The Trade Desk
Total spend on the platform exceeded $12 billion, with revenue surpassing $2.4 billion, marking a 26% year-over-year growth. Adjusted EBITDA was over $1 billion, and free cash flow exceeded $600 million.
Strong CTV Growth
CTV advertising saw outsized growth and remains a small fraction of total TV ad spend relative to linear, indicating significant future potential.
Expansion of Joint Business Plans
Joint Business Plans with brands and agencies grew 50% faster than the rest of the business, showcasing the company's strategic partnerships.
International Growth
International growth outpaced North America for the eighth consecutive quarter, with CTV growth particularly strong across international regions.
AI and Kokai Enhancements
Increased focus on AI investments and transitioning clients from Solimar to Kokai, promising enhanced performance and capabilities.