Consumer BehaviorMove-out activity has picked up as the consumers aim to control costs in a softer economy, a trend expected to persist.
Economic ConditionsConsumers are aiming to control costs in a softer economy, leading to increased move-out activity.
Internal TargetsA greater pace of move-out activity and the use of incentives has led to a revised internal growth target for 2024 of 3.5-4%, from 4-6% previously.