Strong Revenue and Profit Growth
Total revenues in Q4 2024 were RMB7.5 billion, up by 8% year-over-year. Online music revenues increased by 16% year-over-year, driven by strong growth in music subscription and advertising revenues. Net profit increased by 47% year-over-year to RMB2.1 billion.
Expanding Subscriber Base and ARPPU
The number of online music paying users reached 121 million, a 13% increase year-over-year, with a quarterly net addition of 2 million users. Monthly ARPU increased to RMB11.1 from RMB10.7 in the same period of the previous year.
Significant Progress in SVIP Membership
SVIP membership program showed strong sequential growth in membership and ARPPU. SVIP offerings, including enhanced audio quality and exclusive content, have gained significant recognition from users.
Focus on Innovation and AI Integration
TME has integrated advanced AI capabilities, such as DeepSeek, to enhance user experience and music creation, driving user engagement and retention.
Successful Partnerships and Content Expansion
Renewed strategic contracts with international labels and expanded partnerships with renowned Chinese artists, increasing the music library to over 260 million tracks by the end of 2024.
Improved Gross Margin
Gross margin in Q4 reached 43.6%, an increase of 5.3 percentage points year-over-year, driven by subscription revenue growth and optimized content costs.
Announced Dividend and Share Repurchase Program
Announced an annual dividend of $273 million and a new and expanded share repurchase program of up to $1 billion.