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Rumble Inc (RUM)
:RUM
US Market

Rumble (RUM) AI Stock Analysis

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Rumble

(NASDAQ:RUM)

35Underperform
Rumble's overall stock score is driven by substantial financial challenges, including high losses, negative cash flow, and a weak balance sheet. While there is strong revenue and audience growth, supported by strategic investments like the one from Tether, these positives are overshadowed by the company's current financial instability and bearish technical indicators.
Positive Factors
Cash Reserves and Investment
Rumble holds $130.8M in cash with no debt, and Tether's $775M investment is expected to provide sufficient capital for operations and growth.
Financial Performance
Rumble reported 4Q24 results ahead of expectations on both revenue and adjusted EBITDA, amid strong monthly active users and monetization trends.
User Growth and Monetization
Rumble's audience growth is impressive, with monthly active users surging to 67M, driven by platform upgrades and new offerings set to boost monetization.
Negative Factors
Market Perception
The market is underestimating Rumble's potential to monetize its audience and build a sustainable cloud computing business, justifying a premium valuation.
Revenue Guidance
The company introduced 1Q25 revenue guidance of at least 25% year-over-year, below consensus of 41% growth.

Rumble (RUM) vs. S&P 500 (SPY)

Rumble Business Overview & Revenue Model

Company DescriptionRumble Inc. operates video sharing platforms. The company operates rumble.com, a platform that enables video creators to host, livestream, manage, distribute, and create OTT feeds, as well as monetize their content. It also operates locals.com, a subscription-based video sharing platform. The company was founded in 2013 and is based in Longboat Key, Florida.
How the Company Makes MoneyRumble makes money primarily through advertising revenue, taking a share of the ad revenue generated from videos on its platform. The company operates an ad-supported model where advertisers can place ads on videos, and revenues are shared with content creators based on views and engagement metrics. Additionally, Rumble offers subscription services for viewers who prefer an ad-free experience, providing another revenue stream. Rumble also engages in partnerships with content creators and media organizations to expand its content offerings, which can enhance user engagement and attract more advertisers. The company's focus on supporting creators with favorable revenue-sharing terms is a significant factor in its earnings strategy.

Rumble Financial Statement Overview

Summary
Rumble faces significant financial challenges with negative profitability and cash flow metrics, alongside a weak balance sheet. While revenue is growing, the company struggles with substantial losses and liquidity issues, posing high financial risk.
Income Statement
15
Very Negative
Rumble showed significant revenue growth from 2020 to 2024, but profitability metrics such as gross profit margin and net profit margin are deeply negative, indicating substantial operational challenges. EBIT and EBITDA margins are also negative, reflecting high operating losses.
Balance Sheet
5
Very Negative
The balance sheet reveals a troubling scenario with a negative equity position in 2020, improving slightly but still weak in subsequent years. The debt-to-equity ratio is undefined due to zero equity in the latest year, highlighting potential financial instability.
Cash Flow
20
Very Negative
Rumble's cash flow performance is poor, with negative free cash flow and operating cash flow in several years. Despite some improvement in operating cash flow over time, the free cash flow remains negative, indicating ongoing liquidity challenges.
Breakdown
Dec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income StatementTotal Revenue
95.49T80.96M39.38M9.47M4.56M
Gross Profit
-24.58T-65.19M-4.36M2.27M1.84M
EBIT
-10.00T>-135.55M-35.65M-7.58M-1.20M
EBITDA
-115.88M-131.47M-32.93M-10.37M-1.16M
Net Income Common Stockholders
-338.36M-116.42M-11.40M-13.41M-1.26M
Balance SheetCash, Cash Equivalents and Short-Term Investments
114.02M219.47M338.27M46.85M1.45M
Total Assets
195.31M295.71M366.98M55.80M2.68M
Total Debt
1.80M2.61M1.42M1.51M424.99K
Net Debt
-112.22M-215.73M-335.75M-45.34M-1.02M
Total Liabilities
258.43M44.09M27.35M25.43M3.02M
Stockholders Equity
-63.12M251.62M339.63M30.37M-340.94K
Cash FlowFree Cash Flow
-94.18M-110.40M-41.37M-7.03M-17.61K
Operating Cash Flow
-87.01M-92.91M-32.33M-5.19M51.19K
Investing Cash Flow
-15.64T-23.77M-10.14M1.58M-68.81K
Financing Cash Flow
-1.67M-2.15M332.79M49.01M-423.52K

Rumble Technical Analysis

Technical Analysis Sentiment
Negative
Last Price7.16
Price Trends
50DMA
8.66
Negative
100DMA
9.66
Negative
200DMA
7.76
Negative
Market Momentum
MACD
-0.38
Negative
RSI
41.40
Neutral
STOCH
27.01
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For RUM, the sentiment is Negative. The current price of 7.16 is below the 20-day moving average (MA) of 7.54, below the 50-day MA of 8.66, and below the 200-day MA of 7.76, indicating a bearish trend. The MACD of -0.38 indicates Negative momentum. The RSI at 41.40 is Neutral, neither overbought nor oversold. The STOCH value of 27.01 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for RUM.

Rumble Risk Analysis

Rumble disclosed 52 risk factors in its most recent earnings report. Rumble reported the most risks in the “Finance & Corporate” category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Rumble Peers Comparison

Overall Rating
UnderperformOutperform
Sector (58)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
$786.34M30.386.70%-0.05%23.22%
68
Neutral
$443.05M39.354.36%9.08%43.58%
DSDSP
66
Neutral
$807.77M376.473.87%29.74%
64
Neutral
$4.08B-966.61%32.71%-131.68%
61
Neutral
$460.18M-44.89%1.88%-11430.00%
58
Neutral
$9.82B10.00-6.63%3.09%7.49%-11.58%
RURUM
35
Underperform
$3.11B-358.99%17.94%-186.52%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
RUM
Rumble
7.14
0.71
11.04%
PUBM
PubMatic
9.37
-13.47
-58.98%
GRND
Grindr
19.30
9.51
97.14%
DSP
Viant Technology
11.98
2.94
32.52%
BMBL
Bumble
4.30
-5.89
-57.80%
VMEO
Vimeo
4.84
1.33
37.89%

Rumble Earnings Call Summary

Earnings Call Date: Mar 25, 2025 | % Change Since: -10.61% | Next Earnings Date: May 20, 2025
Earnings Call Sentiment Positive
The earnings call revealed strong growth in revenue and audience metrics, driven by strategic investments and product offerings. Despite the increase in net loss, the strategic partnership with Tether and improved EBITDA suggest a positive outlook for future growth.
Highlights
Record Revenue and Audience Growth
Rumble Inc. reported a revenue record of over $30 million for Q4 2024, showing consecutive growth with a significant 18% increase from $81 million in 2023 to $95.5 million in 2024. The US and Canada MAUs increased by 21% from $43 million in Q3 to $52 million in Q4 2024.
Strategic Investment from Tether
Rumble Inc. announced a $775 million investment from Tether, the largest company in the digital asset industry. This strategic partnership is expected to accelerate international expansion and enhance Rumble Inc.'s position in the crypto community.
Improved Adjusted EBITDA
The company reported an adjusted EBITDA of $13.4 million for Q4 2024, a 55% improvement compared to a loss of $30 million in Q4 2023.
Introduction of Rumble Wallet
Rumble Inc. is developing the Rumble Wallet alongside Tether to facilitate crypto transactions for creators, supporting USDT, Tether Gold, and Bitcoin, which is expected to drive international expansion.
Positive Cash Flow Developments
Rumble Inc. ended 2024 with $114 million in cash, cash equivalents, and marketable securities. The company saw a 19% reduction in cash usage in Q4 compared to Q3.
Lowlights
Net Loss Increase
The company reported a net loss of $236.8 million for Q4 2024, significantly higher than the $29.3 million loss in Q4 2023, largely due to a $184.7 million change in the fair value of derivative expense related to the Tether investment.
Content Creator Transition Challenges
The departure of Dan Bongino, a popular content creator, poses potential challenges in maintaining audience engagement, although Rumble Inc. has adjusted its lineup to compensate.
Company Guidance
During Rumble Inc.'s fourth-quarter and full-year 2024 earnings call, the company provided several key metrics and strategic insights. Rumble reported a record $30.2 million in revenue for Q4 2024, with 68 million monthly active users (MAUs), marking a 21% increase in MAUs from the third quarter. The company highlighted a $775 million strategic investment from Tether, which will support accelerated international expansion and enhance their cloud services. Rumble also introduced a new lineup feature to retain audience engagement, despite content creators like Dan Bongino moving to governmental roles. Furthermore, they detailed their Bitcoin treasury strategy, investing $17.1 million in Bitcoin, and announced plans for a Rumble wallet in partnership with Tether. The cost of services decreased to $34.5 million in Q4, while adjusted EBITDA showed a 55% improvement, reflecting a loss of $13.4 million compared to a larger loss in the previous year. Looking ahead, Rumble forecasts a 25% revenue growth for Q1 2025, driven by increased monetization and strategic partnerships, particularly with Tether, positioning them to challenge major industry players like Google.

Rumble Corporate Events

Executive/Board Changes
Robert Arsov Resigns from Rumble’s Board of Directors
Neutral
Apr 9, 2025

On April 3, 2025, Robert Arsov resigned from the Board of Directors of Rumble Inc., reducing the board size to seven directors. His departure was amicable, and he was granted an extension on his stock options exercise period, reflecting his significant contributions to the company.

Spark’s Take on RUM Stock

According to Spark, TipRanks’ AI Analyst, RUM is a Underperform.

Rumble’s stock score reflects significant financial challenges, including negative profitability and liquidity issues. Despite strong growth and strategic investments, such as the Tether partnership, the high financial risk and negative valuation metrics weigh heavily on the stock’s attractiveness.

To see Spark’s full report on RUM stock, click here.

Private Placements and FinancingStock BuybackBusiness Operations and Strategy
Rumble Secures $775M Investment from Tether for Growth
Positive
Feb 7, 2025

On February 7, 2025, Rumble announced the closure of a strategic investment of $775 million from Tether, a prominent company in the digital assets industry. This transaction involves Tether purchasing 103,333,333 shares of Rumble Class A Common Stock, with Rumble utilizing $250 million of these funds to support growth initiatives. The company also completed a tender offer to repurchase 70 million shares of its own stock, amounting to $525 million in total. This investment is expected to enhance Rumble’s market position and support its expansion into cryptocurrency payments, although it carries risks associated with regulatory challenges and market volatility.

Executive/Board Changes
Rumble Announces Resignation of General Counsel
Neutral
Feb 4, 2025

On February 3, 2025, Rumble Inc. announced the resignation of Michael Ellis, their General Counsel and Corporate Secretary, effective February 7, 2025. His resignation is amicable, as it is not due to any disagreements with the company’s operations, policies, or practices but rather to pursue a position in government.

Executive/Board Changes
Rumble Announces Board Changes with New Appointment
Neutral
Jan 24, 2025

On January 24, 2025, Rumble Inc. appointed Katie Biber as a new independent director on its Board. Biber will serve on the Audit and Nominating and Corporate Governance Committees. Meanwhile, Ethan Fallang resigned from the Board to pursue a government position, with his departure not stemming from any disagreement with the company.

Glossary
OutperformA stock rated as "Outperform" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock is likely to deliver higher returns compared to the average returns of other stocks in the same sector or market index. Investors might consider this stock a good buying opportunity.
NeutralA stock rated as "Neutral" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly attractive nor unattractive for investment. Investors may consider holding onto the stock, as it is not expected to either significantly outperform or underperform the market.
UnderperformA stock rated as "Underperform" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock may deliver lower returns compared to the average returns of other stocks in the same sector or market index. Investors might consider selling the stock or avoiding it as an investment.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.