Increase in System-Wide Comparable Sales
El Pollo Loco reported a 2.7% increase in system-wide comparable sales for Q3 2024, driven by menu innovations and value promotions.
Improved Restaurant-Level Margins
Restaurant-level margins expanded 230 basis points year-over-year to 16.7%, with expectations to end 2024 in the 16.75% to 17.25% range.
Successful Franchise Conference
The annual franchise conference energized franchise partners, focusing on key priorities like consistent sales growth, improved margins, and new unit development.
Digital and Operational Enhancements
Continued investment in digital-first strategies and operational efficiencies, including a new customer feedback system and kiosk rollout completion by early Q1 2025.
Innovative Menu Offerings
Introduction of new menu items like the Doublechopp salad and fire-grilled burritos with unique flavors, and initiatives like Taco Tuesday and $5 Pollo Bowl to drive value.
Plans for Unit Growth
El Pollo Loco plans to open at least 10 restaurants in 2025, leveraging a flexible footprint that includes drive-throughs and nontraditional locations.
Strong Franchise Health
The franchise system is financially healthy, with franchisees showing excitement for new growth initiatives.