Advertising RevenueThere is a lack of clarity on outlook and advertising performance, which poses a risk.
Monetization And Strategy360 appears to be aiming high with advertising in terms of having a direct relationship with advertisers, having control of the ads offered, and ensuring relevance and positive utility for users, but this strategy could delay near-term monetisation.
Pricing And SubscriptionCore subscription growth may disappoint due to higher price points and enhanced features in free versions.