Growth in Content Distribution Revenue
Content distribution revenue reached RMB 814 million, growing 52% annually, indicating a strong expansion in this segment.
Innovative Mini and Short Dramas Strategy
The company has integrated mini and short dramas into its content ecosystem, with a focus on 1-5 minute vertical and 5-20 minute horizontal formats, which are expected to attract new users and enhance membership retention.
Positive Overseas Business Performance
Overseas business showed solid performance with both total revenue and membership revenue growing annually and sequentially, with notable growth in regions like Hong Kong, UK, Brazil, and Australia.
Technological Advancements and AI Utilization
The company made significant progress in AI applications, improving multilingual translation and content tagging efficiency, which enhances operational efficiency.