Creightons (CRL) AI Stock Analysis

• Market Cap: £17.45M
• Dividend Yield: 1.76%
• Average Volume (3M): 110.80K
• Price to Earnings (P/E): ―
• Beta (1Y): 0.61
• Revenue Growth: -6.61%
• EPS Growth: -319.08%
• Country: UK
• Employees: 390
• Sector: Consumer Defensive
• Sector Strength: 90
• Industry: Household & Personal Products
• EPS (TTM): -0.04
• Shares Outstanding: 68,435,390
• 10 Day Avg. Volume: 130,977
• 30 Day Avg. Volume: 110,804
• PEG Ratio: N/A
• Price to Book (P/B): N/A
• Price to Sales (P/S): 0.35
• Price to Cash Flow (P/CF): 13.00
• P/FCF Ratio: 0.00
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0

Creightons faces significant financial challenges with declining revenues and negative net income, which heavily impact its overall score. Technical analysis also indicates bearish momentum. However, positive corporate events and strong cash flow performance provide some optimism. The valuation remains unattractive due to negative earnings. Overall, the stock score reflects the need for improved financial performance and strategic execution to enhance investor confidence.

Creightons Business Overview & Revenue Model

Company Description

Creightons PLC (CRL) is a UK-based company that specializes in the manufacturing and distribution of personal care and beauty products. The company operates across several sectors, including haircare, skincare, and fragrances. Creightons is known for its diverse range of high-quality products that cater to various consumer needs, with a focus on innovation and value for money. The company sells its products under several brand names and distributes them through multiple retail channels both domestically and internationally.

How the Company Makes Money

Creightons makes money primarily through the sale of its personal care and beauty products. The company's revenue model is built around manufacturing its own brands as well as private label products for other retailers. Key revenue streams include sales from branded products, private label manufacturing, and international distribution. Creightons benefits from strong partnerships with major retailers, both in physical stores and online, which help in expanding its market reach and customer base. Additionally, the company invests in product innovation and marketing strategies to enhance brand visibility and drive sales growth.

Creightons Financial Statement Overview

Summary

Creightons faces challenges with declining revenues and negative net income, impacting its income statement. The balance sheet shows improved leverage but suffers from reduced equity and negative ROE. Cash flow performance remains strong, with positive operating and free cash flow, providing some financial stability. Continued focus on improving profitability and revenue growth is essential for future financial health.

Income Statement

The company has experienced declining revenues, dropping from 61.2M in 2021 to 53.2M in 2024. Gross profit margin decreased from 39.7% in 2022 to 42.9% in 2024, indicating challenges in maintaining profitability. Net income turned negative in 2024, resulting in a net profit margin of -6.6%, highlighting significant profitability issues.

Balance Sheet

The debt-to-equity ratio decreased from 0.32 in 2022 to 0.18 in 2024, indicating improved leverage. However, stockholder equity reduced to 22.1M in 2024. Return on equity turned negative at -16.0% in 2024, reflecting concerns over profitability. The equity ratio remained stable at 61.0% in 2024, showing a strong equity base.

Cash Flow

Operating cash flow was strong at 6.0M in 2024, and free cash flow improved to 5.4M in the same year. The operating cash flow to net income ratio is high, indicating good cash conversion despite a net income loss. Free cash flow growth showed resilience, with an increase from 4.7M in 2023 to 5.4M in 2024.

Breakdown
Mar 2024	Mar 2023	Mar 2022	Mar 2021	Mar 2020
Income Statement		Total Revenue
53.19M	58.57M	61.16M	61.60M	47.81M
	Gross Profit
22.83M	24.05M	25.75M	24.48M	19.63M
	EBIT
1.54M	1.49M	5.32M	5.39M	3.75M
	EBITDA
-1.21M	2.69M	5.34M	6.94M	5.13M
	Net Income Common Stockholders
-3.53M	514.00K	3.11M	4.33M	3.17M
Balance Sheet		Cash, Cash Equivalents and Short-Term Investments
3.14M	1.65M	840.00K	6.56M	3.67M
	Total Assets
36.14M	45.54M	47.85M	33.55M	28.31M
	Total Debt
3.92M	7.28M	8.22M	3.96M	4.70M
	Net Debt
781.00K	5.63M	7.38M	-2.60M	1.03M
	Total Liabilities
14.09M	20.06M	22.17M	13.46M	12.74M
	Stockholders Equity
22.05M	25.48M	25.68M	20.09M	15.57M
Cash Flow		Free Cash Flow
5.42M	4.67M	-508.00K	4.17M	805.00K
	Operating Cash Flow
6.03M	5.81M	1.22M	5.41M	6.54M
	Investing Cash Flow
-608.00K	-2.64M	-8.09M	-1.07M	-5.49M
	Financing Cash Flow
-3.95M	-2.35M	1.16M	-1.46M	2.25M

Creightons Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 25.50
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:CRL, the sentiment is Negative. The current price of 25.5 is below the 20-day moving average (MA) of 27.93, below the 50-day MA of 30.31, and below the 200-day MA of 29.52, indicating a bearish trend. The MACD of -0.84 indicates Negative momentum. The RSI at 45.25 is Neutral, neither overbought nor oversold. The STOCH value of 54.46 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:CRL.

Creightons Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
ABF	82 Outperform	£13.98B	10.02	13.06%	3.35%	1.64%	44.38%
ULVR	81 Outperform	£117.64B	24.06	30.27%	3.15%	-0.76%	-12.83%
RCH	67 Neutral	£214.69M	4.01	8.15%	10.76%	-5.28%	148.54%
BATS	66 Neutral	£68.07B	22.69	5.92%	7.72%	-5.19%	―
Sector *	62 Neutral	$19.87B	13.65	-16.14%	3.29%	1.16%	3.90%
CRL	52 Neutral	£17.45M	―	-10.61%	1.76%	-6.61%	-319.08%
PZC	52 Neutral	£311.31M	―	-2.48%	4.84%	-16.16%	80.50%

Creightons Corporate Events

Creightons Director Acquires Significant Shareholding

Creightons plc announced that Paul Watts, a Non-Executive Director, has acquired 107,000 ordinary shares at a price of £0.295 each. This transaction highlights the confidence of the company’s leadership in its market position and potential growth, which could positively impact stakeholder perceptions.

Creightons Joins AIM Market, Enhancing Investor Access

Creightons has announced the admission of its entire issued share capital to trading on AIM, a market operated by the London Stock Exchange. This move marks a significant shift from the Main Market’s Equity Shares category and is expected to enhance the company’s visibility and accessibility to investors.

Creightons Appoints Jemima Bird as Independent Non-Executive Director

Creightons plc has announced the appointment of Mrs. Jemima Bird as an Independent Non-Executive Director, effective from March 31, 2025. Mrs. Bird, who will also chair the Remuneration Committee, brings extensive experience from her roles in various companies, which is expected to contribute significantly to Creightons’ board and future development.

Creightons Announces Director Share Transfer

Creightons plc announced a shareholding transaction involving Paul Forster, a Non-Executive Director, who transferred 200,000 ordinary shares to his wife, Clare Forster. This transaction, which was conducted outside a trading venue, does not alter Mr. Forster’s beneficial holding, which remains at 951,318 shares, representing 1.4% of the company’s issued share capital.

Creightons PLC to Transition Shares from Main Market to AIM

Creightons PLC, a company involved in the beauty and personal care industry, has announced the results of its General Meeting where shareholders approved a resolution to delist its ordinary shares from the Main Market of the London Stock Exchange and move them to AIM. This strategic shift is expected to take effect on March 31, 2025, and is aimed at potentially enhancing the company’s market positioning and operational flexibility. The decision reflects a significant change in the company’s trading platform, which could have implications for its stakeholders.

Creightons PLC Plans Move to AIM Market for Strategic Benefits

Creightons PLC has announced its intention to transition its Ordinary Shares from the London Stock Exchange’s main market to AIM, an internationally recognized market operated by the London Stock Exchange and designed for smaller companies. The move aims to reduce costs and regulatory burdens, as AIM offers a more flexible regulatory regime better suited to the company’s size, enhancing shareholder value and allowing management to focus more on strategic objectives.

Creightons plc Appoints Paul Watts as Independent Non-Executive Director

Creightons plc has announced the appointment of Mr. Paul Watts as an Independent Non-Executive Director, effective immediately. With over 40 years of experience in financial services, particularly in capital markets and audit assurance for listed companies, Watts is expected to bring valuable expertise to the board and serve as Chair of the Audit and Risk Committee, potentially strengthening the company’s governance and strategic direction.