Strong Free Cash Flow and Margin Improvement
2024 free cash flow was approximately $475 million with a cash conversion of more than 100% of net income. Full-year operating margins increased 90 basis points versus 2023.
Digital Business Growth
Digital sales were $214 million in 2024, with significant growth in the Flow business. At the end of 2024, the digital business had 4.7 million users, and Flow's retail and e-commerce POS was up over 100% versus Q4 2023.
Recognition and Strategic Investments
Fortune Brands was named to The Wall Street Journal's Top 250 Managed Companies list of 2024. Strategic investments were made in water filtration and connected lockout tagout platforms.
Operational and Structural Improvements
The company simplified its leadership structure and aligned its organization, leading to quicker decision-making and more direct involvement across the business.