Record Revenue in 2024
Etsy achieved record revenue of $2.8 billion in 2024, marking a 2% increase year over year.
Strong Profitability
Adjusted EBITDA reached $782 million with margins of 27.8%, indicating strong profitability.
Depop's Significant Growth
Depop experienced a 32% increase in GMS year over year, with the US market growing by 60%, making it the fastest-growing US fashion resale player.
Etsy Ads Contribution
Etsy Ads was a key driver of services revenue growth, contributing to a consolidated take rate of 22.8% in Q4, up from the prior year.
2025 Product Development Strategy
Etsy plans to rebalance its product development strategy to accelerate product experimentation and focus on near-term growth while continuing long-term improvements.