Market ExpansionDraftKings expects the US iGaming market to expand with an additional 15-20% of the US population covered, with market expansion potentially adding significant value, as seen with New York's potential ~$1B incremental GGR.
Operational EfficiencyPersonalization initiatives are set to improve the parlay mix, hold rates, and frequency, enhancing user engagement and boosting overall financial performance.
Revenue And Earnings OutlookThere is room for the company to exceed estimates, translating into potential healthy share price performance, supported by robust revenue growth and improved EBITDA margins from increased active customers and lower acquisition costs.