Digital Marketing Services Growth
Digital marketing services business experienced a 27% revenue increase year-over-year, becoming the largest digital segment. Customer count increased by 18%, and digital-only customers grew by 31%.
Cost Reductions and Financial Flexibility
Achieved approximately $35 million in annualized net cost reductions in Q4 2024. Extended debt maturities to 2029, providing financial flexibility and optionality.
Podcast Revenue (Excluding Daily Wire)
Podcast revenue, excluding Daily Wire, was up over 35% in 2024, and efforts are underway to offset the revenue loss from Daily Wire.
Political Advertising Revenue
Benefited from approximately $19 million in political advertising during 2024, contributing positively to overall revenue.