Record Revenue and Operating Income
Amazon reported $187.8 billion in revenue for Q4 2024, up 10% year over year, and operating income of $21.2 billion, up 61% year over year.
Growth in Amazon Web Services (AWS)
AWS grew 19% year over year to a $115 billion annualized revenue run rate. This includes strong growth in generative AI and non-generative AI offerings.
Advertising Revenue Increase
Amazon's advertising revenue reached $17.3 billion in Q4, growing 18% year over year, resulting in a $69 billion annual revenue run rate.
Expansion in Speed of Delivery
Amazon expanded same-day delivery sites by more than 60% in 2024, now serving over 140 metro areas, and delivered over 9 billion units the same or next day globally.
Prime Membership Growth
Growth in Prime membership driven by enhanced benefits, including unlimited free shipping and exclusive events. A new benefit of fuel discounts was also introduced.