Alternative Revenue And Cost ManagementLong-term margin support for KR is seen from growth in alternative profit streams, improving digital profitability and continued execution on cost savings initiatives.
Share Repurchase ProgramKroger's Board of Directors approved a new share repurchase program of up to $7.5 billion, replacing its existing $1 billion authorization.
Valuation And Market PositionKR is viewed as appealing on valuation, especially given the company's natural offsets like fresh food and pharmacy against key industry headwinds.