Amazfit Revenue Growth
Amazfit revenue saw a 10% year-over-year growth for the first time after two years of transformation.
New Product Launch Success
The launch of Amazfit Active 2 and Bip 6 received positive reviews and strong market reception, significantly increasing sales momentum.
Market Share Expansion
In Italy, Amazfit's market share of no SIM smartwatch unit sales reached 23.3% in March 2025, ranking second after Apple.
Improved Gross Margin
Achieved a gross margin of 37.3% in Q1 2025, higher than both Q4 2024 and Q1 2024, driven by new product launches.
Successful Cost Management
Despite a net loss, the cash balance only declined by roughly $6 million due to enhanced working capital management.
Upcoming Revenue Growth Forecast
Expecting significant year-over-year revenue growth of 23% to 35% in Q2 2025.