Brand OptimizationThe company is accelerating its brand optimisation strategy to ensure sustainable profit growth, with encouraging early signs of transformation progress.
Network ExpansionThe company is expanding its 7-11 network, repositioning stores as quick-service restaurants with enhanced ready-to-eat options, aiming to improve margins and shareholder returns.
Strategic DivestmentDFI announced that it will dispose of its entire 21.1% stake in Yonghui to Miniso for RMB4.5bn, which may result in a write-down but enables the company to exit a tough market and focus on higher returns businesses.