Brand Equity And MarginsFerrari's strong brand equity and exclusivity allow it to command the highest margins in the industry, supported by premium pricing and limited production capacity.
Financial PerformanceFerrari's earnings exceeded expectations by 14%, demonstrating strong performance even amidst a slowdown in the China/APAC region, with significant contributions from the Americas.
Product LaunchesFerrari unveiled the once-a-decade F80 hypercar during the annual Finali Mondiali event, and the base price comes in well above expectations, indicating strong demand.