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Baozun Inc (BZUN)
NASDAQ:BZUN
Holding BZUN?
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Earnings Data
Report Date
Mar 19, 2025TBA Not Confirmed
Period Ending
2024 (Q4)Consensus EPS Forecast
―Last Year’s EPS
-$0.27Same Quarter Last Year
Moderate Buy
Based on 2 Analysts Ratings
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Earnings Call Summary
Earnings Call Date:Nov 21, 2024
|% Change Since: 8.88%
|Next Earnings Date:Mar 19, 2025
Earnings Call Sentiment|Neutral
The earnings call highlighted strong revenue growth and success in digital integration, particularly with Douyin, which contributed to significant revenue increases. However, challenges remain in profitability and high return rates, as well as underperformance in specific categories. Overall, the sentiment is cautiously optimistic, with strategic initiatives showing promising results.Company Guidance
During Baozun's Q3 2024 earnings call, the company reported a 13% year-over-year increase in total revenues, amounting to RMB 2.1 billion. The e-commerce segment saw a 14% revenue growth, reaching RMB 1.8 billion, while brand management revenue grew by 10% to RMB 331 million. The company's Douyin business experienced triple-digit growth, contributing significantly to the e-commerce expansion. Baozun's gross profit increased by 2% to RMB 220 million, with a blended gross margin for product sales at 28.1%. Despite an adjusted operating loss of RMB 85 million, Baozun improved its adjusted net loss attributable to shareholders by 12.5% year-over-year to RMB 67 million. The company also repurchased 8.6 million ADS for $9.9 million, reflecting its confidence in future prospects. Looking ahead, Baozun anticipates sustained top-line growth in 2025, driven by strategic partnerships and innovations in digital commerce.Revenue Growth
Total revenues grew by 13% year-over-year to RMB 2.1 billion, with e-commerce revenue increasing by 14% and brand management revenue by 10%.
Success in Digital Integration
The Douyin business experienced triple-digit growth year-over-year, attributed to strategic integration and innovation.
Strategic Transformation Progress
The BEC segment achieved a 14% revenue increase, and the BBM segment saw a 10% growth, marking the first apple-to-apple revenue expansion since the GAP brand acquisition.
Strong Online Sales Performance
The GAP brand ranked higher in men's apparel on Tmall during Double 11, with double-digit growth on multiple platforms.
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BZUN Earnings History
The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.
Beat
Missed
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BZUN Earnings-Related Price Changes
Report Date | Price 1 Day Before | Price 1 Day After | Percentage Change |
|---|---|---|---|
| Nov 21, 2024 | $2.59 | $2.38 | -8.11% |
| Aug 28, 2024 | $2.28 | $2.22 | -2.63% |
| May 28, 2024 | $2.71 | $2.66 | -1.85% |
| Mar 21, 2024 | $2.88 | $2.40 | -16.67% |
Earnings announcements can affect a stock’s price. This table shows the stock's price the day before and the day after recent earnings reports, including the percentage change.
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FAQ
When does Baozun Inc (BZUN) report earnings?
Baozun Inc (BZUN) is schdueled to report earning on Mar 19, 2025, TBA Not Confirmed.
What is Baozun Inc (BZUN) earnings time?
Baozun Inc (BZUN) earnings time is at Mar 19, 2025, TBA Not Confirmed.
Where can I see when companies are reporting earnings?
You can see which companies are reporting today on our designated earnings calendar.
What companies are reporting earnings today?
You can see a list of the companies which are reporting today on TipRanks earnings calendar.
What is BZUN EPS forecast?
Currently, no data Available
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