Zebra Technologies appoints Rob Armstrong as CMO

Zebra Technologies announced that Rob Armstrong has been named Chief Marketing Officer. Armstrong steps into the role as Jeff Schmitz, who most recently served as Chief Human Resources and Marketing Officer, becomes Zebra’s Chief People Officer. Armstrong joined Zebra in 2014 when the company acquired Motorola Solutions’ Enterprise Business. Since that time, he held various leadership roles in marketing, most recently serving as Senior Vice President of Integrated Marketing & Channels