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Wayfair reports Q1 active customers up 2.8% from last year.
The Fly

Wayfair reports Q1 active customers up 2.8% from last year.

Reports Q1: “Active customers totaled 22.3 million as of March 31, 2024, an increase of 2.8% year over year. LTM net revenue per active customer was $537 as of March 31, 2024, a decrease of 2.8% year over year. Orders per customer, measured as LTM orders divided by active customers, was 1.84 for the first quarter of 2024, compared to 1.81 for the first quarter of 2023. Orders delivered in the first quarter of 2024 were 9.6 million, a decrease of 1.0% year over year. Repeat customers placed 80.5% of total orders delivered in the first quarter of 2024, compared to 79.1% in the first quarter of 2023. Repeat customers placed 7.7 million orders in the first quarter of 2024, an increase of 1.3% year over year. Average order value was $285 in the first quarter of 2024, compared to $287 in the first quarter of 2023.”

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