Vera Bradley (VRA) announced a strategic cost efficiency initiative for the upcoming fiscal year 2026. Vera Bradley announced a strategic cost efficiency initiative that is anticipated to reduce Company costs by approximately $20 million annually commencing with its fiscal year 2026. Jackie Ardrey, Chief Executive Officer commented, “A critical supporting foundation of Project Restoration has been efforts to sharpen both focus and business discipline across all areas of the company. As we prioritize resources in support of our transformation, we are streamlining business operations to restore profitability and ultimately increase shareholder value.” Business actions supporting the $20 million efficiency savings are generally anticipated to commence early in the year and will largely result in a full year impact in the Company’s fiscal year 2026. The anticipated savings do not include any one-time costs associated with implementing the efficiency plans.
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