TransUnion announced its partnership with Snowflake, the AI Data Cloud company, to launch TruIQ Data Enrichment on Snowflake Marketplace. TruIQ Data Enrichment’s availability on Snowflake Marketplace will provide joint customers with unlimited, on-demand access to pseudonymized TransUnion credit data in the Snowflake AI Data Cloud. “TransUnion developed TruIQ Data Enrichment specifically to meet the critical need of our joint customers to quickly access and link credit data,” said Patrick White, vice president of strategic initiatives at TransUnion. “This app enables faster access to pseudonymized TransUnion credit data, the ability to link it with first and third party datasets, and ultimately make a bigger impact throughout the analytic and marketing journeys.”
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