UFC part of TKO Group Holdings announced that it has named Riyadh Season as title partner for the groundbreaking combat sports event to be held at Sphere in Las Vegas on Saturday, Sept. 14. The event marks the first time UFC will provide a sponsor with title partner status, rebranding UFC 306 to Riyadh Season Noche UFC. Riyadh Season Noche UFC continues a great tradition in combat sports of holding big fights around Mexican Independence Day to celebrate and honor the remarkable contributions of Mexican fighters to combat sports. UFC will take the celebration to an unprecedented level as Riyadh Season Noche UFC will become the first sports event at Sphere, the revolutionary entertainment venue in Las Vegas.
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