The9 Limited (NCTY) announced that its wholly-owned subsidiary Shanghai The9 Information Technology signed a Joint Venture agreement with Shenzhen JiTuo Interactive Technology, an AI algorithms mobile advertising company in China. JiTuo is a game development partner with AppLovin Corporation (APP) in China. It is also an agency partner for Apple Search Ads in China. The9 will hold a 51% stake and JiTuo will hold a 49% stake in the Joint Venture. The Joint Venture will become one of The9’s consolidated subsidiaries to operate AI algorithms mobile advertising business, and is expected to provide marketing solution to The9’s upcoming new games including MIR M.
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