After President Trump last week signed a memorandum ordering the development of reciprocal tariffs for U.S. trading partners, BofA is revisiting the firm’s tariff scenario for Apple (AAPL), assuming all products will face at least a 10% tariff. The firm analyzed the EPS impact if 10% tariffs are applied to all of Apple’s products if Apple maintains existing pricing in the U.S. or if it raises prices. In each scenario, the firm sees a “manageable” 2% to 3% negative impact to earnings, notes the analyst, who maintains a Buy rating and $265 price target on Apple shares.
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