SRM Entertainment announces new orders and expanded distribution of custom designed ICEE brand Sip With Me drink cups. The nostalgic ICEE Sip With Me cups will be available in the coming weeks in theaters across the country. SRM provides premium merchandise for licensed brands many of which are based on blockbuster movies. SRM products connect consumers with their favorite characters and brands while helping theaters promote the movie merchandising experience. “SRM specializes in developing innovative products that add lasting value for our customers’ brands. The entertainment industry allows us to create memories and enhance the in-theater purchase experience, bringing magic and nostalgia to life.” stated SRM’s CEO Rich Miller.