SRIVARU Holding announced the formal launch of the PRANA 2.0 electric motorcycle at a major event in Chennai, India. CEO Mohanraj Ramasamy said, “I am thrilled to announce the launch of our latest PRANA 2.0 electric bike in Chennai, the automotive hub of of India. Tamil Nadu accounts for more than 40% of the country’s electric vehicle demand, positioning us in a large and rapidly expanding market. In 2023, India’s motorcycle market achieved revenues exceeding USD $25.6 billion, with projections indicating growth to USD $36.1 billion by 2027. By 2030, it is anticipated that electric motorcycles will account for approximately 50% of the market share, a significant increase from the current 3% share of electric motorcycles in India.”
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