Raymond James analyst Brian Peterson made no change to the firm’s Strong Buy rating on Salesforce after the company announced a 9% average increase in list prices across Sales Cloud, Service Cloud, Marketing Cloud, Industries and Tableau. This is the company’s first list price increased in roughly 7 years, and the firm is not surprised to see Salesforce raise prices in the current environment, the analyst tells investors in a research note. The price increases should be well received by the market, the firm adds.
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