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Rocky Brands sells Servus Brand unit, terms were undisclosed

Rocky Brands sells Servus Brand unit, terms were undisclosed

Rocky Brands announced that it has sold its Servus brand to PQ Footwear, a subsidiary of Industrias PetroQuim, which has been globally providing high quality footwear and components for over 67 years. The transaction closed on March 30, The proceeds from the transaction were used to pay down debt. Terms of the transaction were not disclosed. Rocky Brands acquired Servus in March 2021 when it purchased the performance and lifestyle footwear business from Honeywell. Servus offers a wide range of quality PVC and neoprene footwear with a focus on safety certified work boots.

Published first on TheFly

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