Omnicom announced the acquisition of Grabarz & Partner

Omnicom announced the acquisition of Grabarz & Partner to further cement its leadership position in Germany, the fourth largest advertising market in the world. “We’re thrilled to add one of the most creative agencies in Germany to our roster and to lean into its stellar reputation in one of Europe’s most important economic regions for our clients,” said John Wren, Chairman and CEO of Omnicom. “Our shared vision for creative excellence is what drew us to them, and we look forward to the impact they’ll make as part of Omnicom. We welcome the entire Grabarz & Partner team to the group.” The transaction is expected to close during the third quarter of 2023, subject to customary closing conditions, including regulatory approval.