NIP Group (NIPG) has entered a multi-year partnership with the Abu Dhabi Investment Office, or ADIO, to drive gaming, media and entertainment growth in Abu Dhabi. The five-year landmark agreement will see ADIO support NIP Group’s expansion in the region. Under the agreement, ADIO will support the company with access to financial and non-financial growth opportunities valued at up to $40M over a four-year period. The NIP Group will establish its global headquarters in Abu Dhabi and will contribute to local employment in the esports and gaming sector. The company will also increase its capacity across key business verticals in the region, including esports operations, creative studios and game publishing, alongside events and talent management. Through the partnership, NIP Group will work directly with ADIO to advise on its gaming and esports strategy to build a local gaming ecosystem and deliver digital entertainment solutions worldwide. Through the partnership, NIP Group will have support from the broader Abu Dhabi ecosystem, which will help the company expand its business in the Middle East and globally.
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