Morgan Stanley says ‘don’t be spooked’ by Meta Platforms investment plans

Morgan Stanley analyst Brian Nowak notes that daily usage grew year-over-year across Facebook and Instagram, both globally and in the U.S. and contends that the top end of Q4 revenue guidance that was 1% better than expected highlights Meta‘s continued strong engagement and ad performance drivers propelling the business. Meta’s ability to drive better engagement/monetization through innovation “continues to shine” and they are seeing return on investment, which means investors “should be willing to tolerate investments,” which are coming, the firm added. Morgan Stanley maintains an Overweight rating and $600 price target on Meta, which it argues remains the “best early GenAI winner in the group.”