Mondelez will source plastic linked to advanced recycling technology for the production of packaging across the majority of SKUs for its Triscuit Crackers in the U.S. and Canada. Through this initiative, the Triscuit brand is contributing to the sourcing of recycled plastics via the ISCC mass balance approach, helping to support a more circular pack economy in the U.S. and Canada. This contributes to Mondelez International’s goal of achieving about 5% recycled plastic content by 2025. In the past, soft plastic packaging has been considered a single-use material. By adopting this advanced recycling technology, Triscuit fans can snack easier knowing that the brand is playing a role in helping reduce plastic waste. As part of this effort, up to 50% of the plastic used in the protective bag-in-box liner films can be attributed to plastic sourced from advanced recycling technology through the ISCC PLUS certified mass balance approach. This advancement complements the current outer box used in Triscuit cracker packaging, which is already made from 100% recycled paperboard, promoting a more sustainable packaging structure for Triscuit crackers overall. Through this investment, the Triscuit brand aims to divert over one million pounds of plastic waste from landfills per year.
Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>>
Read More on MDLZ:
- Mondelēz International Makes Progress Toward Packaging Goals with Advanced Recycling Technology in Triscuit Packaging*
- Mondelēz International Selects 10 Start-Ups to Participate in Second CoLab Tech Accelerator Program
- Mondelez tone positive on near-term, set up for strong Q3, says Evercore ISI
- Mondelez up 4% as CFO thinks investors will be ‘pleased’ with Q3 results
- Early notable gainers among liquid option names on September 4th
Questions or Comments about the article? Write to editor@tipranks.com