UBS raised the firm’s price target on Meta Platforms (META) to $719 from $690 and keeps a Buy rating on the shares. Meta continues to signal a significant increase in CapEx for 2025, though the results also highlighted multiple offsets to illustrate what the investments will start to bring, including the step up in revenue dollar growth in 2024 which stands at roughly $28B currently, the analyst tells investors in a research note. There remains the potential for ad revenue upside for 2026 and beyond, given the potential to unlock further GenAI revenue due to new products, UBS says.
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