Morgan Stanley downgraded Krispy Kreme (DNUT) to Underweight from Equal Weight with a price target of $6, down from $12. While the company’s Q4 miss “was understood,” its “materially worse” 2025 guidance, and some of the associated commentary, “undercuts the idea that ample demand” for the brand will drive an extended period of U.S. growth, the analyst tells investors in a research note. The firm says Krispy Kreme’s broader demand indicators, and how the company is going about targeting those, continue to shift the story.
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Read More on DNUT:
- Krispy Kreme’s 2024 Financial Performance and 2025 Outlook
- Krispy Kreme’s Strategic Partnerships and Retail Expansion Drive Buy Rating Despite Short-Term Challenges
- Krispy Kreme price target lowered to $12 from $15 at Truist
- DNUT Earnings: Investors Find Plenty of Holes in Krispy Kreme’s Outlook
- Krispy Kreme sees FY25 adjusted EBITDA $180M-$200M
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