Jumia Technologies reports Q4 revenue $45.7M vs. $59.4M last year

Reports Q4 adjusted EBITDA ($13.7M) vs. ($0.6M) last year. CEO Francis Dufay said, “I am proud of what we have accomplished in 2024. We saw robust growth in secondary cities, expanded our supply from international sellers, and further improved marketing efficiency. In Q4, excluding South Africa and Tunisia, we achieved strong acceleration in our key usage metrics, with Physical Goods Orders and Quarterly Active Customers increasing by 18% and 8% year-over-year, respectively, without an increase in marketing costs. We closed the year on a high note with strong Black Friday sales, underscoring that our strategy is working. As we look ahead to 2025, I am optimistic about Jumia’s future. The business is stronger and more efficient than it was just two years ago, and I believe we have a good opportunity ahead of us. Our priorities for the year are to build on this momentum by driving top-line growth and improving operational efficiencies. We plan to double down on expansion outside the main urban centers, expand our product assortment with competitive pricing, and strengthen relationships with international sellers. To improve our path to profitability, we will continue to enforce cost discipline and enhance operational and marketing efficiency. I am confident that we are well-positioned to deliver sustainable growth and achieve profitability.”