Instagram debuts new feature for creators to test experimental reels

In an earlier release on Tuesday, Instagram said that Trial reels are a new way to try out content and see what performs best by sharing reels with people who don’t follow you….Instagram added, in part:…”we’re introducing trial reels, a new way to try out content and see what performs best by sharing reels with people who don’t follow you. If you’ve ever wanted to experiment with new ideas without worrying about how your followers might react, trial reels are the tool you’ve been looking for. Trial reels help take the guesswork out of how your content will perform. See If Content Resonates Before Sharing It With Your Followers… We often hear from creators that they feel nervous about posting too much or trying out content that’s outside of their niche on Instagram, for fear of it not resonating with their followers. Trial reels will be shown to non-followers first. Now, if you want to try out a new genre, storytelling format or topic, you can easily get a gut check on how your content might perform. If you feel good about a trial reel and how it’s performing, you can choose to share it with your followers with one tap or decide to set up the reel so that once the trial is over, if it’s performed well, it gets automatically shared with your followers. “