BBC Studios and iHeartMedia (IHRT) announced a multi-year deal that will make iHeartMedia the exclusive third-party advertising reseller of BBC podcasts to the U.S. market. The partnership will see iHeartMedia’s audio sales force work closely with BBC Studios to represent its extensive slate of premium podcasts and to amplify BBC’s content portfolio in this growing market.
Invest with Confidence:
- Follow TipRanks' Top Wall Street Analysts to uncover their success rate and average return.
- Join thousands of data-driven investors – Build your Smart Portfolio for personalized insights.
Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>>
Read More on IHRT: